An Average Way to Invest

Market volatility over the past few years may have caused you to question the reliability of standard investing methods. However, as you can see from the chart below, an old standby like dollar-cost averaging might have helped make the most of a highly volatile period.

Dollar-cost averaging calls for investing a fixed amount in a particular security, such as a mutual fund, on a regular basis, usually monthly. In theory, you buy more shares when prices fall and fewer shares when prices rise. The result can be a lower average cost per share.

Although dollar-cost averaging is hardly foolproof, consider how it might have worked in this hypothetical scenario. Beginning in January 2008, a hypothetical investor invested $1,000 per month in a mutual fund that tracked the S&P 500. By the end of the third quarter of 2009, he had contributed $21,000 and his account had grown to $21,538. His hypothetical 2.6% investment return seems fairly meager until you consider that the S&P 500 stock index lost 20% during this period.

Dollar-cost averaging does not ensure a profit or prevent a loss. Such plans involve continuous investments in securities regardless of fluctuating prices. You should consider your financial ability to continue making purchases during periods of low and high price levels. However, this can be an effective way for investors to accumulate shares to help meet long-term goals.

The return and principal value of mutual funds fluctuate with changes in market conditions. Shares, when sold, may be worth more or less than their original cost.

Mutual funds are sold only by prospectus. Please consider the investment objectives, risks, charges, and expenses carefully before investing. The prospectus, which contains this and other information about the investment company, can be obtained from your financial professional. Be sure to read the prospectus carefully before deciding whether to invest.

The information in this article is not intended as tax or legal advice, and it may not be relied on for the purpose of avoiding any federal tax penalties. You are encouraged to seek tax or legal advice from an independent professional advisor. The content is derived from sources believed to be accurate. Neither the information presented nor any opinion expressed constitutes a solicitation for the purchase or sale of any security. This material was written and prepared by Emerald. © 2010 Emerald.

Williamson Financial Services
198 Main Street - Suite 100 Trussville, AL 35173
Phone: (205) 661-9333 Fax: (205) 661-9444
www.williamsonfinancial.com freddy@williamsonfinancial.com

Freddy Williamson solicits business only in Alabama, Florida, Georgia, consequently he maintains licenses for those three states alone. His licenses include Series 6, 7, 63 and 66, and also maintains a life, disability and variable annuity licenses. He is a member of the International Association of Registered Financial Consultants (RFC), and a CFP candidate.

No parts of this communication should be construed as an offer to sell or provide investment advice or recommendations. Securities offered through ProEquities, Inc. will flucuate and are subject to investment risks including possible loss of principal.

Freddy J. Williamson can be reached at (205) 661-9333 or 1-888-343-PLAN. Investment advisory services offered through Investment Advisers, a division of ProEquities, Inc., a Registered Investment Advisor. Securities offered through ProEquities, Inc., a registered broker-dealer, and member FINRA and SIPC. Williamson Financial Services is independent of ProEquities.